Explore the latest videos from hashtags: asmrnetwork, asmrcommunity, asmryoutuber, asmrwork, asmrtok, asmratwork, asmrcreator, asmryoutubers, asmrartwork.
A spate of YouTube videos that use crinkling, crunching and whispering sounds to trigger tingling sensations may seem odd but the videos and performers have become not only a social phenomenon, they are also becoming a way to make a living.
What started out as niche content is poised to become big business as brands and the marketing industry rush to tap into a cultural trend.
With these sorts of numbers, content creators from advertising that YouTube places at the start of their videos.